Founded in 2016 by best friends and business partners, Aly Morford and Leigh Lincoln, Pure Salt creates inspired experiences that encourage spaces, products, and experiences that encourage people to live deeply in each moment through clean, functional, family-friendly design. Taking its name from the principles that good design should include nothing extraneous or unnecessary (pure) and be infused with natural elements of the earth and sea (salt), Pure Salt believes that the foundation of a well-loved home is a fresh and earthy palette, quality furnishings, artisan textiles, layered textures, and nature-inspired decorative accessories. Aly and Leigh founded Pure Salt on the vision that your home should be your sanctuary for all of life's moments, both ordinary and extraordinary, filled with the Pure Salt touch of expressive elements, calming vibes, and undeniable character.
